Elvie - Smart Tech for Smart Bodies


Smart Tech for Smart Bodies

8th March 2022

Women’s bodies have had a rough ride – policed by society and under-served by technology. Elvie’s appreciation of women’s bodies isn’t just skin deep – these bodies are smarter, more intricate and more magnificent than any machine, and Elvie wants to make the tech products that they deserve. As part of this appreciation, Elvie partnered with Eva Lazarus, artist and breastfeeding mother, to perform Elvie’s new anthem that champions women’s smart bodies and Elvie’s pioneering tech.

Launched on International Women’s Day, our global brand campaign will run on VOD and social.