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About us. Mother in London is an independent company and home to the world’s most creative people (including our clients).

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Mother in London started in 1996 when a group of friends sat around a kitchen table. They wanted to break free from traditional, network-owned ad agencies and be 100% independent. Free to do the best work of their lives.

Almost three decades on, we’re as fiercely independent as ever. Though our kitchen table has had to expand to fit over 250 like-minded people, coming together each day to create the best work they possibly can. Beyond London, Mother now has kitchen tables in New York, Los Angeles, Shanghai and Berlin and our sister The Secret Little Agency in Singapore.

We Make Our Children Proud.

That’s what we call our commitment to contributing positively to the world with everything Mother do. Make Our Children Proud underpins who we work with, what we make and how we make it.

We Pitch it Forward.

When new clients forego the traditional process, Mother donate our first year’s profits to organisations that help the next generation of talent coming into our industry. Get in touch with newbiz@motherlondon.com to find out more.

Not for Sale.

Our independence is everything to us. Not being beholden to a public company or shareholders means we are free to make work we love with people we care about.

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